Lester & Associates - Market Research Experts

WHO WE ARE.
We are strategic partners who believe each research project should be custom tailored.
We utilize unobtrusive measures to gather data.
We use data to inform decision-making.
We are experts in understanding the nuances of African-American voters and consumers.
We have studied the 1.1 trillion dollars African-American consumer market for 30 years.
Our Services

Market Research and Audience Analysis

Survey Research

Qualitative Research

Expert Focus Group Moderation

Expert Focus Group Design and Evaluation

Marketing and Branding